Creative leadership. Global brand building. Integrated content creation. Jackpot!
I’m a multidisciplinary creative director with a ton of hands-on leadership and mentoring experience at great Canadian agencies - BHLA, Juniper Park/TBWA, Publicis, Leo Burnett, BBDO and McCann.
I am a tenaciously resourceful, award winning leader and AI enthusiast with a media agnostic approach. From brand equity, activations, sponsorship and retail acquisition to digital platforms and social content creation.
On with the show, this is it.
I’ve built and managed creative teams at many of Canada’s top agencies. I’ve led some of the country’s largest, fastest moving and most complex pieces of business - TD Bank, WestJet, General Motors and Molson Canadian counted among them. I strive to make impactful, relevant, human work of all shapes and sizes and I have an insatiable thirst for what’s next, whatever that is.
Awards: Cannes, The One Show, Clios, Effies, CMAs, ADC, ADCC, LIAs, New York Festivals, Communication Arts, The Marketing Awards, The Bessies, Cassies, Extras, Anvils, Lotus Awards and Best of Show at the IBAs in Hollywood, whatever those are.
Press: CA Magazine, Strategy, The Message, AdAge, Adweek, Shots, Globe and Mail, Toronto Star, Report on Business, Creativity, Stash, Buzzfeed, Applied Arts and Best Ads on TV. And my contribution to the I Am Canadian campaign for Molson Brewery has earned me a place in The Canadian Advertising Museum, wherever that may be.
Awards: Cannes, The One Show, Clios, Effies, CMAs, ADC, ADCC, LIAs, New York Festivals, Communication Arts, The Marketing Awards, The Bessies, Cassies, Extras, Anvils, Lotus Awards and Best of Show at the IBAs in Hollywood, whatever those are.
Press: CA Magazine, Strategy, The Message, AdAge, Adweek, Shots, Globe and Mail, Toronto Star, Report on Business, Creativity, Stash, Buzzfeed, Applied Arts and Best Ads on TV. And my contribution to the I Am Canadian campaign for Molson Brewery has earned me a place in The Canadian Advertising Museum, wherever that may be.
Broken Heart Love Affair
Contract Creative Director
Clients: Dairy Farmers of Ontario, ROM
Grey Toronto
Contract Creative Director
Clients: Volvo, Salvation Army, Haleon Brands, Lindt
No Fixed Address
Creative Director
Clients: Questrade, Betway, George Brown College
Juniper Park TBWA
Creative Director
Clients: Capital Group, Sunlight
Leo Burnett
Creative Director
Client: TD Bank
Awards: Cannes, The One Show, Clios, Effies, CMAs, ADC, ADCC, LIAs, New York Festivals, The Marketing Awards, CA Magazine
Publicis
Group Creative Director
Clients: WestJet, Häagen-Dazs, Delissio, Nestlé, Dairy Queen, Coca-Cola, The Home Depot, Labatt, LG, North American Breweries, Cadillac, Dodge, Fiat, Alpha Romeo, KitchenAid
Awards: CMAs, ADCC, The Marketing Awards
BBDO
Contract Creative Director
Clients: Royal Bank, Parmalat, Shaw, Starbucks, Merecedes-Benz, Mitsubishi
MacLaren McCann
Group Creative Director
Clients: Dentyne Ice, Caramilk, Crispy Crunch, Dairy Milk, Cadbury Thins, Tylenol, Monistat, Imodium, Coca-Cola, Mastercard, Chevrolet, GMC Trucks, Pontiac, Ontario Lottery Corporation
Awards: Cannes, CMAs, ADC, ADCC, LIAs, New York Festivals
Bates Canada
Associate Creative Director
Clients: Dentyne Ice, Clorets, Wendy's, Visine, Polysporin, Franklin Templeton Investments, Yahoo!, Alias/Wavefront
Awards: Cannes, Effies, CMAs, ADC, ADCC, LIAs, New York Festivals
Leo Burnett
Associate Creative Director
Clients: VISA, Hallmark, Cadbury, Wrigley, Kraft, Trimark Investments, Nestea, Pillsbury, Kellogg’s, P&G, Woodbine Racetrack
Awards: Cannes, CMAs, ADC, ADCC, LIAs, The Bessies, New York Festivals, IBAs
MacLaren McCann
Associate Creative Director
Clients: Molson Breweries, The National Post, Nestlé
Awards: CMAs, ADC, ADCC, LIAs, New York Festivals, The Bessies, The Marketing Awards
Contract Creative Director
Clients: Dairy Farmers of Ontario, ROM
Grey Toronto
Contract Creative Director
Clients: Volvo, Salvation Army, Haleon Brands, Lindt
No Fixed Address
Creative Director
Clients: Questrade, Betway, George Brown College
Juniper Park TBWA
Creative Director
Clients: Capital Group, Sunlight
Leo Burnett
Creative Director
Client: TD Bank
Awards: Cannes, The One Show, Clios, Effies, CMAs, ADC, ADCC, LIAs, New York Festivals, The Marketing Awards, CA Magazine
Publicis
Group Creative Director
Clients: WestJet, Häagen-Dazs, Delissio, Nestlé, Dairy Queen, Coca-Cola, The Home Depot, Labatt, LG, North American Breweries, Cadillac, Dodge, Fiat, Alpha Romeo, KitchenAid
Awards: CMAs, ADCC, The Marketing Awards
BBDO
Contract Creative Director
Clients: Royal Bank, Parmalat, Shaw, Starbucks, Merecedes-Benz, Mitsubishi
MacLaren McCann
Group Creative Director
Clients: Dentyne Ice, Caramilk, Crispy Crunch, Dairy Milk, Cadbury Thins, Tylenol, Monistat, Imodium, Coca-Cola, Mastercard, Chevrolet, GMC Trucks, Pontiac, Ontario Lottery Corporation
Awards: Cannes, CMAs, ADC, ADCC, LIAs, New York Festivals
Bates Canada
Associate Creative Director
Clients: Dentyne Ice, Clorets, Wendy's, Visine, Polysporin, Franklin Templeton Investments, Yahoo!, Alias/Wavefront
Awards: Cannes, Effies, CMAs, ADC, ADCC, LIAs, New York Festivals
Leo Burnett
Associate Creative Director
Clients: VISA, Hallmark, Cadbury, Wrigley, Kraft, Trimark Investments, Nestea, Pillsbury, Kellogg’s, P&G, Woodbine Racetrack
Awards: Cannes, CMAs, ADC, ADCC, LIAs, The Bessies, New York Festivals, IBAs
MacLaren McCann
Associate Creative Director
Clients: Molson Breweries, The National Post, Nestlé
Awards: CMAs, ADC, ADCC, LIAs, New York Festivals, The Bessies, The Marketing Awards